Introducing our new Education Partner 🚀

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We’re proud to introduce one of our trusted partners: Ecommerce Equation. Ecommerce Equation is the growth team behind many of the brands you already know and love. They help Shopify stores scale through world-class email marketing, retention strategy, and lifecycle automation.

While Whoosh focuses on making stores faster with AI-driven performance optimisation, Ecommerce Equation helps merchants convert that speed into more revenue, higher repeat purchases, and stronger customer relationships.

Many of our clients work with Ecommerce Equation to turn improved site performance into real business growth. When a store loads faster and the retention strategy is dialled in, the results speak for themselves.

Speed + retention = serious ecommerce growth.

If you’re building a Shopify brand and want to scale the right way, they’re a team we trust and work with closely.

#ShopifyPartners #EcommerceGrowth #ShopifyExperts #EmailMarketing #RetentionMarketing #ShopifyApps #DTCBrands

30+

30+

Awards.

Awards.

32+

32+

Investments.

Investments.

10K

10K

Users.

Users.

Top Brands

Top Brands

Trust Us

Trust Us

78x ROI

Avg. Constant Customer ROI

15%+

Avg. Conversion Rate

62%

Reduced Loading Time

"Whoosh are obsessed with speed, and proof is in the pudding. Our load times dropped from 4.8 seconds to 1.35 seconds."

"Startus has completely transformed how our team manages tasks. The platform has made our workflow seamless and boosted overall productivity."

Jaryd Leibbrandt

Co-Founder at Nakie

How Frankie4 Increased Conversions by 18.7% with Real-Time AI Speed Optimisations

18.7%+

Conversion Lift

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The Problem

Frankie4 wasn’t slow by traditional standards.
They were fast on paper, but leaking revenue in reality.

  • Heavy third-party scripts (marketing, tracking, apps)

  • Mobile performance inconsistencies

  • Delays in first interaction readiness (INP)

  • Drop-offs during product exploration and checkout transitions

The truth:
Even small latency issues were silently killing conversions.

The Solution

Whoosh deployed real-time behavioral AI optimisation, not static performance tricks.

Key interventions:

  • Predictive Preloading
    Pages loaded before users clicked

  • Interaction-Based Acceleration
    Hover, scroll, and pause signals triggered instant loading

  • App Load Reordering
    Non-critical scripts delayed intelligently

  • Real User Data Feedback Loop
    Continuous optimisation based on live traffic behavior

This is where Whoosh fundamentally differs:
It optimises for how humans behave, not how Lighthouse scores.

Most brands obsess over performance scores.
Frankie4 focused on user-perceived speed and behavioral timing.

That shift is everything.

Because:

  • Users don’t wait for pages

  • They leave before metrics even register

  • Speed is not technical, it’s psychological

Frankie4

Case Study

March 12 2025

Sydney, AU

Location

Premium Footware

Industry

+18.7%

Peak Conversion Rate

-48%

Faster Page Loads

-21.6%

Bounce Rate Reduction

$310K+

Recovered Revenue

"Startus has completely transformed how our team manages tasks. The platform has made our workflow seamless and boosted overall productivity."

John Matthews

Project Manager

How Frankie4 Increased Conversions by 18.7% with Real-Time AI Speed Optimisations

18.7%+

Conversion Lift

The Problem

Frankie4 wasn’t slow by traditional standards.
They were fast on paper, but leaking revenue in reality.

  • Heavy third-party scripts (marketing, tracking, apps)

  • Mobile performance inconsistencies

  • Delays in first interaction readiness (INP)

  • Drop-offs during product exploration and checkout transitions

The truth:
Even small latency issues were silently killing conversions.

The Solution

Whoosh deployed real-time behavioral AI optimisation, not static performance tricks.

Key interventions:

  • Predictive Preloading
    Pages loaded before users clicked

  • Interaction-Based Acceleration
    Hover, scroll, and pause signals triggered instant loading

  • App Load Reordering
    Non-critical scripts delayed intelligently

  • Real User Data Feedback Loop
    Continuous optimisation based on live traffic behavior

This is where Whoosh fundamentally differs:
It optimises for how humans behave, not how Lighthouse scores.

Most brands obsess over performance scores.
Frankie4 focused on user-perceived speed and behavioral timing.

That shift is everything.

Because:

  • Users don’t wait for pages

  • They leave before metrics even register

  • Speed is not technical, it’s psychological

Frankie4

Case Study

March 12 2025

Sydney, AU

Location

Premium Footware

Industry

+18.7%

Peak Conversion Rate

-48%

Faster Page Loads

-21.6%

Bounce Rate Reduction

$310K+

Recovered Revenue

"Startus has completely transformed how our team manages tasks. The platform has made our workflow seamless and boosted overall productivity."

John Matthews

Project Manager

How Frankie4 Increased Conversions by 18.7% with Real-Time AI Speed Optimisations

18.7%+

Conversion Lift