Our Privacy Policy

Who we are

Whoosh is made by Fastlane Technology Pty Ltd, an Australian company based in Erskineville, Sydney NSW. We decide how the personal information described here is used, and we are responsible for it.

For any question about your privacy, email admin@getwhoosh.ai.

What this policy covers

This policy covers:

• getwhoosh.ai, in every language we publish it in
• the free audits linked from it: the Whoosh Value Audit (speedaudit.getwhoosh.ai) and the Free Speed Audit (freeshopifyspeedaudit.getwhoosh.ai)
• our partner programme, its agreements and the partner portal
• the Whoosh app for Shopify

Shopify runs the Shopify App Store and the Shopify admin, and Shopify's own privacy policy covers those.

When you visit our site

Every public page of getwhoosh.ai sends us a short record when it is opened, so we can see which pages people read and follow up with the brands we have shared an offer with. Each record holds the page, the link you came from, any campaign tags on that link, your browser's time zone and language, and whether you have been before. From your connection we work out your approximate location (city, region, postcode and country), the network operator it belongs to, and your type of device, browser and operating system.

We keep a cookie that lets us recognise a returning browser without knowing who you are, and we do not use device fingerprinting. We only know your name or email address if you tell us, by filling in a form, or if you open a personalised link we sent you.

We use your IP address to look up that approximate location and to stop automated floods of requests. On our offer and invite pages (for example our SHE-com offer pages), a visit also sends a message to our team's Slack with the details above, including your IP address, so we can follow up.

To opt out on any device, visit freeshopifyspeedaudit.getwhoosh.ai/api/track?mute=1, or turn on Global Privacy Control or Do Not Track in your browser. We honour both, and these visit records then stop.

Analytics, chat and cookies

We use Google Analytics 4 to measure visits, clicks and how fast our pages load. Google may set cookies and process usage data. We ask Google to anonymise IP addresses, and we have turned off Google signals and ad personalisation. We also use Google Analytics on our Shopify App Store listing (configured in the Shopify Partner Dashboard) to measure listing views and installs.

Our chat runs on Intercom. Its script loads only after you first click or press a key on the page, or point at or press the chat button. From then on Intercom may set its own cookies, and what you write in the chat goes to Intercom and to our team.

Our pages also keep a few small notes in your browser's storage, such as the store you entered for an audit, so you do not have to type it again on the next page. You can block or delete cookies in your browser settings. Some parts of the site may not work as well without them.

Free audits, offers and forms

• Free audits. You give us a store address. We pass it to our two audit tools, which look at that store's public pages to build the reports, and we add it to your visit record. On some offer pages the audit form also asks for your email address, so we can email you the finished report.
• Claiming an offer. You give us your store address and, if you like, your email address so we can send you a copy of the offer. If you claim through a partner's link or code, we record your store as that partner's referral, and the partner can see your store address, and your email address if you gave one, in their partner portal.
• Our blog's email list. We keep your email address, the date and the page you signed up from. Every email has a one-click unsubscribe link.
• Beta requests. If you ask to join a beta, such as theme optimisation, we keep your store, your email address and what you tell us, and use them to reply.
• Competitions. If you enter one of our competitions, we keep your name, email address and guess and, if you give them, your phone number and your brand, and use them to run the competition and to contact you if you win. If you ask for them, we also email you updates; you can unsubscribe at any time.

Our team is told about claims, beta requests, competition entries and visits to our offer pages in Slack, so we can follow up.

Partner programme and portal

If you become a Whoosh partner, we collect what we need to run the partnership and pay you: your name, email address and phone number; your business name, address, website and logo; your tax and company numbers (such as an ABN or a VAT number); the currency you want to be paid in and your bank details; and the stores you refer to us.

When you sign the partner agreement, we keep the signed copy with your name and title and, as a record of the signature, the time, your IP address and your browser details. We email you a copy. If you connect a Google Sheet to the portal, we read and update your lead list in that sheet.

We use this to run the programme: tracking your referrals, working out and paying your commission, and keeping our accounts.

The Whoosh app for Shopify

When a merchant installs Whoosh, the app runs a script on their storefront. The script manages when other apps' scripts load, preloads the page a shopper is likely to open next, and measures page speed and whether visits end in orders. To show what Whoosh changes, it compares a Whoosh group of visits with a control group: 50/50 for a store's first few weeks, then 90/10, with a 10% control group.

We use this data to run these features and to report the results to the merchant. Shopify tells us which stores install the app, the plan each store is on, what it pays, and when a store uninstalls it. Shopify bills merchants for Whoosh.

Who we share it with

We do not sell your personal information. We share it only with the service providers that run parts of Whoosh for us, with the partner who referred you (as described above), or when the law requires it. Our providers are:

• Vercel: hosts our site and runs its servers
• Upstash: the database (Redis) that keeps visit records, claims, partner records and our email list
• Resend: sends our emails, such as audit reports, copies of offers and partner agreements
• Google: Google Analytics, and Google Sheets for partners who connect one
• Intercom: our chat and help centre
• IPinfo: turns an IP address into an approximate location and network operator
• Slack: where our team receives notifications
• Shopify: lists the app, bills for it and tells us about installs
• Airwallex: partners' bank details and commission payments

Keeping it safe

We take reasonable steps to protect your personal information from misuse, loss and unauthorised access, change or disclosure. Our sites use encrypted connections (HTTPS), and our internal tools need a team sign-in. No way of sending or storing information over the internet is completely secure, so we cannot promise absolute security.

Your rights and choices

You can ask to see the personal information we hold about you, ask us to correct it, or ask us to delete it, by emailing admin@getwhoosh.ai. We may need to check it is you before we act.

You can leave our blog's email list at any time with the link in every email. To stop the visit records described above, use the opt-out link or turn on Global Privacy Control or Do Not Track. You can block cookies in your browser, and you can turn off Google Analytics on every site with Google's opt-out browser add-on.

Complaints

If you are unhappy with how we have handled your information, please email us first at admin@getwhoosh.ai so we can put it right. If our answer does not resolve it, in Australia you can complain to the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au. If you are in the European Union or the United Kingdom, you can also contact your local data protection authority.

Changes to this policy

We may update this policy when what we do changes. We will post the new version on this page and change the date at the top.

Contact us

Fastlane Technology Pty Ltd, Erskineville, Sydney NSW, Australia. Email admin@getwhoosh.ai