Whoosh vs Superspeed: do you want a dollar report or a sales test?

The honey went into the cart, and then they left

You sell raw honey, and the jar is what most people come to your store for. Someone opens the honey page on their phone, adds a jar to the cart, taps Checkout, and then closes the tab without paying. Superspeed and Whoosh both want that sale back, and they go after it from opposite ends of the visit.

Superspeed puts a dollar figure on it. Its App Store listing promises to identify ghost checkouts, which is a shopper who starts checkout and leaves, and to work out the dollars lost to slow pages. Whoosh doesn’t show you that figure. We make Whoosh, so read the table with that in mind.

What Whoosh does happens earlier, on the honey page itself. It makes your other apps wait until the honey photo is on screen, gets the page the shopper is likely to open next ready, and runs a 50/50 test on your own sales. Checkout is Shopify’s own page, and Whoosh never gets it ready ahead of time.

What each app does with the honey shopper

Let’s start with Superspeed, because its promise is the one on the App Store screen. It watches what real visitors go through on your store, then points at the specific app, script, or image it thinks is costing you sales. A script is the small program another company’s app adds to your page, like the one that draws your chat bubble.

Then it fixes what it found. The listing says it will “fix the exact code slowing you down”, with Action Plans on the cheapest plan, templates on Growth for how fast the main photo shows up (people call that moment LCP), and a full speed library on Pro.

To make those changes, Superspeed asks permission to edit your theme, your pages, and your script tags, so it works inside the files that make up your store’s design.

Superspeed’s features page also says it holds back heavy apps from other companies, so Whoosh isn’t alone in making a popup wait its turn.

Now Whoosh. When the honey page opens, your email popup, chat bubble, and review stars start loading too, each one a program from another company. Whoosh holds those back until the honey photo is up, and it fetches that photo early, because it knows from real shoppers which photo is the big one on the page. You keep every one of those apps.

It also gets the page they’re most likely to tap next ready before they tap it, and it never does that for the cart, checkout, or account pages. There’s no code to write, and it doesn’t copy your theme.

So how do you know it helped? Whoosh splits your visitors 50/50, half with it on and half with it off, and compares what each half bought. That’s a sales result from your own store, not a figure for what slow pages cost you.

A dollar report or a sales test

Here’s the trade-off, plainly. Superspeed tells you what the leaving cost. Whoosh shows you what changed when half your visits got the fix.

Superspeed is the better buy in two places. If honey shoppers are getting all the way to checkout and you want that loss written in dollars, the report is its job, and Whoosh doesn’t do it. And if the store is small, Lite at US$29 a month covers up to 200k monthly page views on the App Store listing, which is a cheaper start than any Whoosh plan.

A page view is one person opening one page, so a shopper who opens your home page, the honey, and the cart counts three. As the store grows, the same listing moves you to Growth at US$49 a month past 200k, Pro at US$99 past 1M, and Business at US$249 for up to 10M. Whoosh’s price in the table stays where it is, however busy the store gets.

One thing to check before you settle on Lite. The listing names ghost checkouts in its summary but not in any single plan’s list, so ask Superspeed which plan carries that report. The “fix any theme” part, the full speed library, sits on Pro.

The theme is the other half of the pick. Superspeed edits the code it finds, which is how it can fix a heavy theme, and it means an app is changing your store’s design files.

Whoosh doesn’t copy the theme or ask you to write code, so it won’t fix a heavy theme for you either. If the theme is the slow part, that’s not our job, and the wider speed app comparison covers the apps that work on it.

I know what you’re thinking. Why not run both, and get the report and the waiting? You can, as long as only one of them is holding back your popup and chat. Ask Superspeed’s team whether you can switch its holding back off and keep the report, because two apps both delaying the same popup is how it quietly stops opening.

Add the honey to the cart and open checkout on your phone

Before you install either app, walk the sale yourself. Pick up your phone and open the honey’s live product page in a private tab, using the same link a shopper gets, not the theme editor, which can hide your apps.

Watch the first moments closely. Does the honey photo arrive first, or does a signup popup or a chat bubble get there before it? Write down which one won.

Then add a jar to the cart, open the cart, and tap Checkout. Shopify’s checkout page should open with the honey and its price in it. That page is Shopify’s, and no app should be holding back its payment buttons.

Now read what you saw. If the honey photo came first and the walk to checkout was smooth, the honey page isn’t what’s turning people away. If your carts still aren’t turning into orders, people are getting that far and leaving, and if you want a report of those dollars, Superspeed is the row.

If a popup or chat was what you hit before the honey photo, that’s the wait Whoosh moves. If you want half your visits measured as sales, with the theme left as it is, Whoosh is the row.

Whichever one you install, do the same walk again a week later on the same phone. Tap the popup and the chat on the way past, then go from the honey photo all the way to Shopify’s checkout page, so you know the jar can still be bought.